The speakers at this year’s SMART Ideas Seminar all have many years’ experience working with, or running, established and successful aesthetic clinics or are experts at delivering training in their own fields of expertise.

Please note that the agenda and speakers are subject to change at any time prior to the event.

Online presentations from past events will be available for Consulting Room Members on www.consultingroom.com. Not a member? Visit us now to talk about Consulting Room membership or call us on 01788 577 254.

Ron Myers
Ron Myers» MORE INFO

Qualifications: Business Coach

Company: Aesthetic Business Partners LLP

Job Title: Business Coach and Mentor

Working with Allergan in 1994 with the launch of Botox, Ron has been involved in the early stages and development of many of todays established aesthetic businesses including Wigmore Medical, The FACE Conference, HydraFacial & The ConsultingRoom alongside 15 years’ experience running a CQC registered medical aesthetic clinic.

Dr Sophie Shotter
Dr Sophie Shotter» MORE INFO


Company: Illuminate Skin Clinic

Job Title: Founder and Medical Director

Dr Sophie is the founder and medical director of the award-winning Illuminate Skin Clinic in Kent. She opened this premium clinic seven years ago with a vision of delivering a selection of the best holistic services that blend aesthetics with wellness, teamed with an unrivalled patient consultation protocol.

Zoe Myers
Zoe Myers» MORE INFO

Qualifications: Aesthetician

Company: Authentic Aesthetics

Job Title: Owner of Authentic Aesthetics

Zoe has been in the Aesthetic industry for almost 10 years having started out as an Aesthetician in a Birmingham based Aesthetic clinic

Kelly McCready
Kelly McCready» MORE INFO

Qualifications: Registered Nurse Prescriber

Company: Kelly McCready Skin

Job Title: Nurse Independent Prescriber

Kelly McCready has been in nursing for 21 years and practising in aesthetics for 3 years.

Lorna Jackson
Lorna Jackson» MORE INFO

Qualifications: BSc. (Hons) Management Science (Spanish)

Company: The Consulting Room Group | The Aesthetic Scribe

Job Title: Consultant Editor | Founder

Lorna has been the Editor of Consulting Room (www.consultingroom.com), the UK's largest aesthetic information website, since 2003. She now holds a consultancy role with the company as Consultant Editor. In 2021, Lorna launched her bespoke copywriting and content creation service for aesthetic businesses.

Mark Wiseman
Mark Wiseman» MORE INFO


Company: Connectus

Job Title: Group Commercial Director

Mark has over 25 years experience in telecoms and IT from board level positions at TalkTalk through to cloud technology start-ups. A driver of change with a focus on growth and profitability, Mark provides non-exec director leadership to technology business and is a trustee for a not-for-profit that helps people find their next step after redundancy.

Jerry Gilbert
Jerry Gilbert» MORE INFO


Company: The CFO and FD Centre

Job Title: Regional Director

I have spent the last twenty years of my career listening to and helping business owners grow their businesses. Prior to joining the FD Centre, I worked with the FD Centre from the outside, so knew FDC well before joining. Having seen first hand the extraordinary difference that a good FD can make, and having run my own business without one, I can vouch for the success of working with us.

Haider Mawji
Haider Mawji» MORE INFO


Company: The CFO and FD Centre

Job Title: Financial Director

Haider is an entrepreneurially minded FD who has evolved his skill set from a traditional background in finance. He has experienced a high-energy career to date, with 20 years achievement at Board level within the TMT and Travel/Hospitality sectors. Haider is a dynamic and results-driven individual with a proven track record of increasing profitability, sourcing and successfully delivering external financing, raising credit lines and generating significant savings in operations. His strong ability to innovate and question has been fundamental to successfully developing, re-engineering and managing financial operations and divisions, both in the UK and internationally. Haider has extensive financial experience and knowledge, from start up’s to PLC’s. His spirited personality makes him an ambitious FD, who thrives on naturally creating strategic alliances to support and develop key business initiatives.

Richard Gibbons
Richard Gibbons» MORE INFO


Company: Boost My Customers

Job Title: Online Marketing Guru

Richard is the founder of a vibrant Facebook advertising agency, Boost My Customers, who specialise in helping salons & clinics generate bookings on demand. Their fresh and personal approach to marketing allows them to work closely with clients and also to guarantee results! After working with 50+ clinics/salons, Richard knows the exact steps you need to take in order to fill up your bookings with high-paying clients.

Shelley Folkes
Shelley Folkes» MORE INFO

Qualifications: Registered Nurse

Company: The Glow Clinic Hereford

Job Title: Nurse

Shelley Folkes qualified from Southampton University as a nurse in 2001 working for the majority of her clinical career in emergency medicine and has been in aesthetics 4 years, running a small but successful aesthetics and skin clinic in the centre of Hereford.

Steve Perry
Steve Perry» MORE INFO


Company: Pixal Marketing

Job Title: Owner and Founder

Steve Perry is the owner and founder of Pixal Marketing, a multi-award-winning, specialist, Google and Facebook Ads agency. Before starting Pixal 10 years ago, Steve managed PPC at the highest level for corporate giants such as Panasonic, National Trust and AIG.

Dr Nichola Maasdorp
Dr Nichola Maasdorp» MORE INFO

Qualifications: BDS(Wits)1995, Cert Dental implants(Warwick), Level 7 Aesthetic Medicine( Harley Academy)

Company: Clinic at No. 4

Job Title: Registered Dentist

Nichola qualified as a dentist in 1995. From the most deprived communities in downtown Johannesburg, the Saudi Arabian airforce, NHS dental practice, to running a successful private dental practice of her own, Nichola has experienced a wide variety of practice. She now devotes herself to growing her aesthetic practice in Elgin, Scotland.

Martyn Roe
Martyn Roe» MORE INFO

Qualifications: BA

Company: Aesthetic Business Partners LLP

Job Title: Director

Working with Allergan in 1994 with the launch of Botox, Martyn has been involved in the early stages and development of many of todays established aesthetic businesses including Wigmore Medical, The FACE Conference, HydraFacial & The ConsultingRoom alongside 15 years’ experience running a CQC registered medical aesthetic clinic.

Veronica Donnelly
Veronica Donnelly» MORE INFO


Company: Azets

Job Title: Chartered Tax Advisor

Veronica Donnelly is the VAT partner at Azets and leads the VAT practice for the firm. She has been a VAT advisor for 30 years, working in HMRC and two of the ‘Big 4’ accountancy firms. Her work includes strategic planning as well as assisting with compliance issues and negotiations with HMRC locally and nationally.

Alan Rawlins
Alan Rawlins» MORE INFO

Qualifications: BSc (Hons) MRICS ACIArb

Company: Kaleidoscope Property Consulting

Job Title: RICS Registered Valuer

Providing exceptional specialist property advice to a wide range of clients from independent and corporate landlords to large and small occupiers of commercial property. All-round advice on Acquisitions, managing your property assets, negotiating rent reviews and Lease renewals, providing valuation and other strategic advice to help clients navigate throughout their property cycle within their business. I ensure that each stage of the client's property project gets actioned from idea through to delivery Whether just starting out with a new enterprise or a well-established business that is expanding or relocating into new premises. As an Independent Expert, I regularly prepare and present written and oral evidence for rent review disputes that get referred to Independent Expert or Arbitrator. I also deal with Lease renewal dispute negotiations and with other forms of ADR such as Mediation, PACT and Court proceedings when necessary.

Lorna Bowes
Lorna Bowes» MORE INFO


Company: Aesthetic Source

Job Title: Director

Lorna is an aesthetic nurse and trainer. With extensive experience of delivering aesthetic procedures, she trains and lectures regularly on procedures and business management in aesthetics. She is a founding member of the British Association of Cosmetic Nurses and is director of AestheticSource.